DHL backs Indian football; extends partnershipwith the Hero Indian Super League 2016 as Associate Sponsor

DHL backs Indian football; extends partnershipwith the Hero Indian Super League 2016 as Associate Sponsor  DHL to deliver the match ball for all 61 games in the league  Introduces the ‘DHL Winning Pass’ award to recognize the player with the best match-winning assists in each game Launches exciting social media contestfor fansacross India Mumbai, September 2016:DHL, the world’s leading international express services provider, builds on the excitement of football in India by extending its partnership with theHero Indian Super League (ISL)for the second time in a rowas its Associate Sponsor. DHL will officially deliver the match ball forall gamesin the current season as the Associate Sponsor, and will also award the 'DHL Winning Pass’ to the player who contributes towards the highest number of assists during each game. Furthermore, at the end of the tournament, DHL will present the ‘DHL Winning Pass’ to the player with the maximum assists throughout the current ISL season.To raise the excitement amongst football fans, a social media contest will also beheld at each of the venue cities. The winner will get to deliver the match ball before the game is kicked off, providing a unique experience of being at the center of all the live action. Commenting on the partnership,RS Subramanian, SVP & Country Manager, DHL Express,India, said, “Riding on the resounding success from last year, we are delighted to announce that we have extended our partnershipwith the HeroIndian Super League as we come on board this year as Associate Sponsor. At DHL, we are passionate about football, and over the last decade have globally supported some of the best teams such as the English Premier League 2015 champions, Leicester City, as well as some of the world’s biggest football clubs and tournaments suchas Manchester United, FC Bayern Munich and Copa América.As the third most attended football tournament in the world, and the largest in Asia, we believe our partnership with ISL will helpbring Indian audiences closer to the game and nurture emerging young talent to compete at a global platform.” An ISL spokesperson said, “We are happy to extend our partnership with DHL who shares a common vision with Indian Super League to develop talent and make the Indian football ready to compete at a global level. DHL has a long history of being associated with international football clubs and it’s an honor to have the company see ISL as an important league in continuing their football partnershipwith.” As DHL Express gets behind ISL, it celebrates our commitment to football, as well as the many similar values the sport has with DHL such as a speed, passion, teamwork and a can-do spirit. The eagerly awaited eleven-week 61 match football extravaganza is scheduled to kick off from 1stOctober 2016in Guwahatiand will feature world renowned international players along with India’s best footballing talent,with eight teamsplaying in eightcities across the country.

HERO MOTOCORP AUGMENTS PREMIUM PORTFOLIO WITH THE NEXT-GEN ‘ACHIEVER 150’

HERO MOTOCORP AUGMENTS PREMIUM PORTFOLIO WITH THE NEXT-GEN ‘ACHIEVER 150’ BECOMES THE ONLY INDIAN TWO-WHEELER MANUFACTURER TO CROSS 70 MILLION CUMULATIVE PRODUCTION MARK LAUNCHES ‘LIMITED EDITION ACHIEVER 150’ TO COMMEMORATE THE 70 MILLION MILESTONE, IN THE 70TH YEAR OF INDIA’SINDEPENDENCE New Delhi, September 26, 2016 “The launch of the new next generation Achiever 150 is a reiteration of our strong focus on developing new, technologically superior and youthful products across segments for our customers in India and across the globe. As the dominant market leader in both 100cc & 125cc segments in the domestic market, we are now looking at expanding our presence in the premium segment as well and the New Achiever 150 is a move in that direction. “Over the years, we have continuously reinvented ourselves with the changing times to set new global benchmarks and cross several milestones. The 70 million cumulative production is special because this has been possible due to our sustained leadership performance. This is a proud moment not just for us as a Company, but also for the entire nation, especially with the Prime Minister’s focus on the ‘Make in India’ initiative. However, instead of resting on our laurels, we are now gearing up for the next Big Milestone of 100 Million cumulative production.” PawanMunjal Chairman, Managing Director & Chief Executive Officer, Hero MotoCorp Ltd. Hero MotoCorp Ltd. (HMCL), the world’s largest two-wheeler manufacturer, today launched the new Achiever 150, aiming to expand its presence in the premium segment. TheAchiever 150 makes a strong technology statement with the new BS-IV compliant engine that also features the Hero patented i3S technology. In addition to delivering best-in-class performance and fuel-efficiency, the new Achiever 150 comeswith bold styling and offers premium riding experience. Packed with a host of design and utility elements, the new Achiever 150 exudes a strong ‘on-road presence’ which adds to the ‘desirability’ quotient. The new Achiever 150 is competitively priced at Rs. 62,800/- (Ex-showroom Delhi) for the Disc variant and Rs 61,800/- (Ex-showroom Delhi) for the Drum variant. The launch of the new Achiever 150 comes soon after the successful introduction of the Splendor iSmart 110 – Hero’s first motorcycle to have been completely designed and developed by its own R&D team, based at the Centre of Innovation and Technology (CIT) in Jaipur. The Company is already the dominant market leader in the 100cc and 125cc segments - with over 65% and 55% market share respectively in these segments. Historic Milestone – Cumulative Production of 70 Million Two-Wheelers Surpassing yet another significant milestone in its illustrious journey, Hero MotoCorp reached the unparalleled feat of producing 70-million two-wheelers, in the process becoming the only Indian two-wheeler Company to achieve this milestone. This achievement is a testimony to the sustained and growing popularity of Hero’s range of two-wheelers, not just in India but also across the globe. Limited Edition Achiever 150 To commemorate the landmark 70 million cumulative production, which coincides with India’s 70th year of Independence, Hero MotoCorp also launched a Limited Edition Achiever 150. Clad in the color of patriotism, only 70 units of the Limited Edition Achiever 150 will be available in the market. The New Achiever 150 Designed for today’s generation, the new Achiever 150 offers premium styling & bold design, combined with refined performance. The motorcycle is loadedwith safety and utility features to offer an exceptional riding experience and premium comfort. Engine Powered by a BS-IV compliant 150cc TOD (Torque on Demand) engine, the new Achiever 150 motorcycle is a perfect amalgamation of power and performance. The air-cooled single cylinder, 4-stroke engine produces a maximum power output of 13.6 PS (10 kW) @ 8000 rpm and maximum torque of 12.8 Nm @ 5000 rpm. In addition to the impressive performance, the new engine offers more power, torque and acceleration. The bike races from 0-60 km/h in five seconds only. The new Achiever 150 also features the Hero patented i3S (Idle-stop-start system) technology that has been widely appreciated by customers. In addition to increasing the fuel efficiency, the intuitive i3S system is an important convenience feature in the urban stop-go traffic condition. Design & Styling The new Achiever 150 also makes an impactful style statement with its bold design. The new headlights & winkers, large visor, bulging fender and cowl with the new graphics add to the tough appeal of the motorcycle. The new enlarged fuel tank with flush type lid, rear fairing, tail light, RR grip and muffler cover enhances the confident stance and premium-ness of the bike. Adding to the style-quotient are the three exciting color schemes: • Panther Black Metallic- Premium • Candy Blazing Red- Vibrant and exciting • Ebony grey Metallic- Elegant and classic Convenience & Utility In addition to the impressive design and style elements, the motorcycle is loaded with comfort and utility features, such as, New Analog Digital Speedometer with Side Stand Indicator, larger Fuel Tank and new Seat Profile & Texture. The first-in-class Automatic Headlamp On (AHO) feature provides enhanced visibility and adds to the safety of the rider while riding under low-visibility conditions. Inaddition to the uncompromised braking performance with its Disc braking system, the New Achiever 150 is also being offered with Drum brakes. For further information, contact: PR24x7 Network Limited Atul Malikram 9755020247 amg24x7@gmail.com

Transcript- PriyalGor aka Iccha

Transcript- PriyalGor aka Iccha 1.) Tell us something about the concept of the show Ans: The perception of naagins is that they are very vengeful and negative and this show is all set to change that perception. The show will show the good side of the naagins and will break the myth about them being vicious. I play Iccha who will come to earth and help all and she will also fall in love with a human. 2.) Why did you choose IcchapyaariNaagin? Ans:IcchapyaariNaagin’s story is very different and is never seen before on Indian television. For the first time people will watch a cute looking Naagin on TV. The whole concept of the show is very intriguing, so when I was offered this project I couldn’t say a no. 3.) Your character is very unique, Iccha is a pyaarinaagin and not aIcchadhaarinaagin. Ans: Yes, it is a very unique character that I am playing. Iccha is a pyaarinaagin, she has come to Earth to make friends with people. Hence the show is named ‘IcchapyaariNaagin’. 4.) Your look on the show is very different. Please tell us about your look. Ans: On the show I am getting to wear a different attire, as I have to convince the audience that I am a naagin. Although I play a bubbly and sweet naagin, but there needs to be something that will send across the message that I am a naagin living amongst humans. I will be seen sporting a naaginmaang tikka and golden flowy outfits when I will be shown in my naagin avatar on screen. 5.) Are you comfortable with comedy? Ans: I did Ammaji Ki Galli on SAB TV before. That was an out and out comedy show and I played a samosa walli. Here however, it is more of situational comedy, the dialogues are well written and very funny. So yes I am comfortable with the comedy genre. 6.) Are open to doing comedy show? Ans: I am open to doing comedy shows. Infact after IcchapyaariNaagin, I will get to know how the viewers are liking me in a comedy role. And if in the future if something comes up I will definitely take it up, as it would be challenging for me because I am more comfortable with drama. 7.) You are making a comeback on the small screen after a brief hiatus. What were you doing while you were away from television? Ans: For the years that I was away from television I was doing regional movies down south. I did a Malyalam movie Anarkali with Prithviraj and had KabirBedi playing my father. The movie did very well and I wanted to experience how is it to work in movies. Also at that point I believed that it was the right decision for my career and I learnt a lot. However I always missed doing television, because I started my career here and I will continue working on the small screen.

Baahubali visits the sets of Tutak Tutak Tutiya

Baahubali visits the sets of Tutak Tutak Tutiya Prabhudeva and Sonu Sood seemed to be having a blast when it came to the shooting of their upcoming film Tutak Tutak Tutiya. A source revealed, they recently shot for the title song Tutak Tutak Tutiya where Tammanah was seen wearing harem pants, something similar to what she was wearing in Baahubali. On probing further one realized that the same was worn by her during the shoot of Baahubali and she considered the same lucky for herself. On getting to know about the same, Prabhudeva and Sonu were in splits and they kept pulling her leg on the same, which even made it to the ending of the title track. On touching base with Prabhudeva he smilingly said "We were so much in the fun mood while shooting the song that I said to her, since its so lucky we will also wear the harem but without a slit (laughs)"

Wedding bells for Ravi and Devika in Kalash – EkVishwaas

Wedding bells for Ravi and Devika in Kalash – EkVishwaas Finally, the wait is over!! Fans of Life OK’s popular and long running show Kalash – EkVishwaas can rejoice as the leads of the show Ravi (KripSuri) and Devika (Aparna Dixit) are all set to tie the knot. Yes, from the time the show has begun, viewers have watched the ups and downs in Devika and Ravi’s life, but now they can see the duo getting married and this will be a visual treat to them. In the upcoming episodes, viewers will witness high voltage drama. At the day of the wedding, Nivedita finds Devika's picture in Ravi's phone and is worried that Ravi is still not able to get over Devika. Looking at this Ambika will offer her help to Nivedita. However bottom line remains that after much hoha and chaos, Ravi and Devika do manage to get married. When asked Aparna about the same, she said, “Finally Ravi andDevika are all set to get married again. Like it’s said that history repeats itself, in their first wedding Devika didn’t know whom she is getting married to. She realized it later that Ravi has taken Saket’s place. Similarly now Devika has done the same with Ravi. Of course for a different reason now. I am really hoping the audience to like the upcoming track because after a very long separation finally Ravi and Devika will be staying together.” Watch Kalash – EK Vishwaas Mon – Fri at 8:30 P.M only on Life OK Atul Malikram 9755020247

IIM Indore presents UDAAN

IIM Indore presents UDAAN IIM Indore presents“AIM for UDAAN”, which will be held on 2nd of October is expecting overwhelming participation from children, students, corporates, paramilitary and other Indoreans. To make the process of registration hassle free, the organizers will be putting up offline registration counter on 29th(today) and 30th September (tomorrow) from 3PM to 8PM. The offline counterwill be opened at YFC Gym in Saket. The offline counter is being placed to attract maximum participation from the people of Indore. The organizers will be providing bibson 1st October at Dusshera Maidan to participants who have registered online. The event, previously known as Indore marathon, promotes social causes along with running. This year the theme, “Empowering People with Special Needs” is being promoted in association with Association of Indore Marathoners (AIM). The event will be consisting of 21 kms half marathon, 11kms Endurance run and 3 kms Dream run. Udaan with all its partners namely, Indian Oil Corporation Limited, Uber, Club Mahindra, Apollo Hospitals, BSE, Harley Davidson motorcycles, VLCC, YFC, DEOC, Arushi and PR 24x7 among others take pride in associating for the noble cause for the people with special needs. For more information, log on to www.iimi-udaan.in

BIG MAGIC’S FLAGSHIP SHOW ‘HAR MUSHKIL KA HAL AKBAR BIRBAL’ COMPLETES 500 EPISODES

BIG MAGIC’S FLAGSHIP SHOW ‘HAR MUSHKIL KA HAL AKBAR BIRBAL’ COMPLETES 500 EPISODES ~ Among the current shows on Indian television, Har Mushkil Ka Hal Akbar Birbal enters the coveted league of longest running shows in the comedy genre ~ ~BIG Magic celebrated the milestone with the entire cast of Akbar-Birbal~

Mumbai, September 26, 2016: BIG Magic, the light hearted family entertainment channel is all set to create a new benchmark with the completion of 500 episodes of its marquee show Har Mushkil Ka Hal Akbar Birbal. The flagship show which features famous actors Kiku Sharda and Vishal Kotian in the titular roles of Akbar and Birbal respectively, gained popularity within a short span of time and won the hearts of millions of viewers. India’s first ever historical comedy aired its 500th episode on 26th September 2016. The show, which was launched in the year 2014, presents the folklores of Akbar & Birbal in the most humorous way. Through its interesting and engaging content, the show has not only redefined the comedy genre, but also pioneered a new genre in itself – historical comedy. Commenting on the achievement, on-screen Akbar, Kiku Sharda said, “As one would expect with any special journey, it has been an emotional yet remarkable ride. The character of Akbar, among other characters that I portray on TV, has consistently been the most loved by my fans. It is a moment of joy and celebration for BIG Magic and the entire family of ‘Har Mushkil Ka Hal Akbar Birbal’ as our efforts have clearly paid off. I can only hope and pray that viewers continue to shower us with love, as they have always done. Looking forward to achieving more such milestones with BIG Magic’s historical comedy.” On the successful completion of 500 episodes of Akbar Birbal, a BIG Magic spokesperson said, “It is a moment of pride for the entire BIG Magic family, as we thank the audience for showing so much love and appreciation towards ‘Har Mushkil Ka Hal Akbar Birbal’ and its characters. The achievement is a result of the combination of great team work, and more importantly great content. With every passing episode and season, we strive to formulate engaging content which ensures an enjoyable experience for the viewers. Through ‘Har Mushkil Ka Hal Akbar Birbal’, we hope to continue catering to the entertainment needs of a large and steadily growing audience base in future as well.” Catch Har Mushkil ka Hal, Akbar Birbal from Monday to Friday at 7:00 PM and 9:00 PM on BIG Magic Atul Malikram 9755020247

Brand Ambassador Shah Rukh Khan Unveils hindwareDreambath App & Coffee Table Book

Brand Ambassador Shah Rukh Khan Unveils hindwareDreambath App & Coffee Table Book World’s First Bathroom-Theme App and Book Aim to Help Consumers Style Their Bathrooms with Expert Designer Themes New Delhi,– ‘hindware’, the leading brand in the bathroom space, launched their pioneering initiative - the ‘hindwareDreamBath’ visualization App andcoffee table book.Brand ambassador of hindware, superstar Shah Rukh Khan, announced the initiative at a glittering function in Mumbai recently. The initiative aimsto provide consumers and dealers with easy access to over 24 bathroom themes & styles and is totally in sync with hindware’s value proposition of ‘buildingadmiring bathrooms’. On the eve of the launch, Mr. SandipSomany (VCMD, HSIL) said, “Over the last five decades, we have established and upheld the threshold of being a brand of choice in the bathroom space with innovative product offerings. It is an exciting time for us as we launch the WORLD’s first bathroom visualization ‘Dream Bath’ App and book to assist varied Indian consumers to decide a bathroom theme of their choice along with styling their bathroom using hindware products before they actually go buy the products. I am confident this effort will excite the consumers as a ready design reckoner as well as help the dealers in optimizing the last mile connectivity on-ground.” Mr. Manish Bhatia(President, BPD business, HSIL) added,“We have carefully studied the changing consumer needs over the last 56 years and basis of this, all our innovations bring out something meaningful every time. Today the consumer is looking at creating “my bathroom”as his or her most personalized space.” He further added that, “It is a fact that the biggest challenge consumers face today is visualizing their bathrooms even before buying it so that they are confident of their choices. We are the only brand that understood this need to handhold the consumers through the entire process of bathroom redesigning. Dream Bath is the world’s first augmented reality app for the bathroom industry which will augment our exhaustive range of products on any surface making the design choice easier for the consumers.” “I am delighted to be a part of hindware’s continuous commitment towards revolutionizing the bathroom space in India,” said brand ambassador Shah Rukh Khan. “And, this new initiative further asserts their commitment towards charting an inclusive growth journey, which is creative, thoughtful and modern addressing both the end consumer and their brand partners,” he added. The ‘Dream Bath’ app can be downloaded fromthe Apple App Store and Android Play Store. It showcases the 24 bathroom themes, the entire product gallery of hindware and further enables the user to visualize, through augmented reality, how certain products will look in his or her bathroom space prior to purchase. The App also has a GPS enabled dealer locator to help consumers to reach the nearest authorized dealers in a jiffy. To get the app, scan the QR code from your smartphonesOR give a missed call on the Toll free number 1800 3000 5580 to generate a download link. About hindware: The genesis of hindware goes way back to 1960 when HSIL Limited introduced the virtuous china sanitaryware in India for the first time. Trusted and recognized by millions across the country, hindware began its journey in the sanitaryware space and has continued to grow that segment through sustained focus on technology as well as design. hindware Italian Collection is its premium range. Atul Malikram 9755020247

EkLamha Hi Hai Zindagi

EkLamha Hi Hai Zindagi The No.1 premium entertainment channel will launch a new primetime line-up from 3rd Oct, 2016 New Delhi, September 2016: Zindagi has been a category creator in the Indian entertainment space. Having garnered discerning and premium audiences, Zindagi, over the last 27 weeks has maintained its position as the No. 1 Premium Entertainment Channel with 710 average GTVTs. (Source: BARC Alpha Club ratings; TG: NCCS A1, 6 Metros, Period: WK5’ To WK 32’2016, AV GTVTs). The channel has announced its evolution, with a new primetime line- up in Delhi today that will start from October 3, 2016. Addressing the conference Dr.Subhash Chandra (Chairman-ZEE &Essel Group), said, “It’s an unfortunate decision we had to take to stop all programming from Pakistan. We at Zee, have tried for the past 24 years to bridge the gap, however, the one-way street is not working. We took a decision in our hearts right after the Uri attack. Our team met and agreed for the same. We at Zindagi want to respect the sentiments of our viewers, and of our country, and that is why we had to take this step.” “Zindagi has been the reason for the rise of a number of stars from Pakistan but when we requested them to at least condemn the attacks without naming their country, none of them came forward.” He further added. Zee Entertainment Enterprises Ltd. (ZEEL), Chief Business Officer, Mr. Sunil Buch said, “Zindagi was launched with the promise of bringing the best shows from across the world to Indian television screens. Our compelling content has always been, and will continue to be our calling card. A thought leader in premium entertainment with a distinct character, Zindagi presents finite world stories with bold narratives which unveil universal emotions. The Alpha Club numbers give us resounding encouragement that we are on the right path of providing premium entertainment. What sets the channel apart is its consistent commitment to show Finite, Real, Vibrant, and Premium world stories. Zindagi will enhance its slate of shows from 3rd October 2016. Hand-picked stories from India, Turkey, Spain, Italy, Latin America and Korea, amongst others, will now be available on the channel. For our bi-lingual premium audiences, for the first time ever in India, Zindagi will also soon be available on a dual feed of Hindi & English. It will also be the first channel in the entire Indian TV industry to offer live streaming on Periscope, simultaneously with the linear TV feed.” At Zindagi, every show is not just a story…but a reflection of our life experiences! Each story is not only beautifully crafted but also delivered with impeccable direction and utmost sensitivity in terms of treatment and portrayal of the characters. Audiences relate to these endearing and powerful characters and index it to their own life journey savoring every moment. Sunil adds, “The channel's positioning ’YehLamha Hi Hai Zindagi’does justice to the brilliant brand name, and mirrors the essence of the word Zindagi. Anywhere in the World, Life is a finite procession of moments and it’s important that we live each and every one of them. There is no sense in doing Rewind – Play and lose our today, our moment in the quest of analyzing / living in the past. That’s the top line of the channel, literally, amongst a plethora of only base lines that exist for brands across the world. Again a departure from traditional base lines associated with most brands/channels and true to the thought leader grain of Zindagi.” Zindagi’s uniqueness lies in the quality of its content and the increasing global sensibility amongst its evolved audiences. This reflects in the new primetime slate that will launch this festive season from October 3. The new shows include a light-hearted Turkish drama, ‘Little Lord’ at 7.30 PM,which is an endearing tale of a parent-child relationship seen through the lens of a six year old, Mehmet. And, the Turkish blockbuster Fatmagul is the story of an innocent girl whose fairytale life is turned into a nightmare when she gets raped and is forced to marry the accused will continue to entertain viewers at 9.00 PM. Three Indian originals that push societal thinking are also a part of the new offerings and includes a rip-roaring comedy by SunjoyWadhwa’s Sphere Origins’ titled ‘TV KeUssPaar’ at 8.30 PM that is a tongue-in-cheek sitcom on the world of daily soaps and a reality check on how today’s society is obsessed with television. The three endearing romances from India includes AnupamKher’s first fiction production on TV called ‘Khwaabon Ki Zamin Par’ that will air at 10.00 PM and produced by his company, Actor Prepares. It is the story of a 24 year old boy, Arya who leaves behind his girlfriend, Niyati, and his family to come to Bombay to fulfill his dream of being a star! GulshanSachdeva’s Film & Shots have produced the next love story, ‘Agar Tum SaathHo’to air at7.00 PM. That centres around the journey of a rich Delhi girl, Neema, who marries a simple, middle class boy, Ravi much against her father’s wishes and how they dealing with her meddling father. After the phenomenal success of Feriha, Zindagi will soon premiere its second season. And that’s not all…coming soon for the movie buffs on Sunday, ‘ZINDAGI AWESOMES’’ will feature the most iconic films that have defined Indian Cinema. Unparalleled creativity and innovation will be a part of the robust marketing campaign designed to deliver both the core and surround across all traditional and digital mediums about Zindagi. The channel’s campaign will dominate mediums like DTH, cinema and mobile and will be initiated with a simple yet thought provoking catchphrase ‘#ZindagiKehtiHai’ that is designed to create conversation around our life, our Zindagi. #ZindagiKehtiHai will dip in the currency of the World happenings and reflect the sentiments of people as they voice their views on everything that affects their lives. There will be a high impact roadblock across ZEE network of 33 channels on 30 September. Engaging campaigns that will empower audiences will also be visible across Print, TV, Digital and OOH. The publicity campaign will build advocacy through unique experiencesthat evoke the brand proposition and mirror the viewer’ premium lifestyles. Zindagi is the only entertainment channel that delivers premium viewers by its guaranteed and trusted content environment of good storytelling. This will enable brands to harness the power of rich content-mix and premium audiences delivered through Zindagi. The combined heritage and influence of Zee Entertainment Enterprises Ltd as a leading global media conglomerate ensures that Zindagi continues to be uniquely positioned as a thought leader in premium entertainment. Atul Malikram 9755020247

Pooja Banerjee has found a soulmate in co-star, Abigail Pande

Pooja Banerjee has found a soulmate in co-star, Abigail Pande It’s a rare sight in Television industry where two actresses get along well. But, quite a few do share a good bond and one of these is actress Pooja Banerjee and her co-star in the show Nagarjun - EkYoddha, Abigail Pande. The two ladies get along like a house on fire and bring the shoot to a standstill with their humour, pranks and hard to believe bonding. From what we hear, they eat together in breaks, spend all their free time on sets chatting with each other and even after wrap up, go shopping for Pooja's engagement in October or frequent salon trips. This is not it! As Pooja is very fond of riding her bike, she even took Abigail for a spin on the bike in between shoots. When asked Pooja about her equation with Abigail she said, “Abigail is a very sweet girl and I have found a good friend in her. We share our tiffin box and have a very good time talking about everything or anything. She is a complete sweetheart and very similar to me hence we bond really well. She is in fact my bridesmaid for all the engagement shopping and preparations". Watch NagarjunEkYoddha – Monday to Friday at 11 am only on Life OK

Samsung launches the Galaxy On8 with superior viewing experience; Exclusively available on Flipkart

Samsung launches the Galaxy On8 with superior viewing experience; Exclusively available on Flipkart • Expansive Viewing experience with Full HD sAMOLED Screen • Apt for multitasking and users seeking an all-round performance from their smartphones New Delhi, September 27, 2016: Samsung India today announced the launch of Galaxy On8, which will be sold online through Flipkartas part of their Big Billion Day salescelebrations from 2nd October 2016 23:59 hours. The 4G and VOLTE-enabled smartphone is packed with a host of India specific features which will take the smartphone experience to the next level. The Galaxy On8 combines premium design and powerful performance with ultimate convenience and style. The Galaxy On8 offers a richer viewing experience with a bright 5.5” Full HD sAMOLED display. The stylish new smartphone boasts a premium design with a diamond cut metal frame. The device is also loaded with a powerful 3GB RAM and 1.6 GhzOcta Core processor for a blazing fast experience. The device is preloaded with the two ‘Make for India’ initiatives UDS (ultra datasaving) and Sbike for a richer consumer experience. Mr. Manu Sharma, Vice President, Mobile Business, Samsung India Electronics, said, “The Galaxy On8 is the perfect smartphone for consumers seeking an optimal mix of style, portability and powerful performance. The device not only looks stylish but also packs a punch with a superiorconsumer experience with powerful processor and vivid display. We are extremely pleased to announce the new Galaxy On8 exclusively on Flipart’s Big Billion Day Sale. ” Mr. Ajay Yadav, VP - Mobiles at Flipkart said, "The On Series which first launched on Flipkart with the On5 and On7 has done extremely well. The On8 is a power packed addition of Samsungs exclusive portfolio on Flipkart. This is one of our hero offerings in the smartphones category for the Big Billion Days and we firmly believe it will be a massive hit with the consumers. We are committed to bringing the best offerings in smartphones and our growing partnership with Samsung is a testament to that.” He added, "To give a further fillip to take Samsung Galaxy On8 to the masses, Flipkart has come up with several consumer friendly financing options such as no cost EMI and product exchange. Thereby, making technology affordable and the purchase process simpler." Superior Viewing Experience The device comes with a large Full HD, 5.5” sAMOLED display for a richer viewing experience. Users can be assured of an engaging and enriching experience, whether one is browsing through photos, watching a video or surfing the web at blazing fast 4G speeds. Vibrant colors with an excellent contrast ratio(100,000:1) and larger display in the Galaxy On8, brings life to any content and enhances the viewing pleasure by producing superior imagery. Stunning& elegant design Samsung Galaxy On8 sports a stylish diamond cut metal frame. The back panel has a brushed metal finish to further enhance the elegant design. At 7.8mm slimness, the Galaxy On8 is an ergonomic design which gives a better grip to the consumer. Advance Performance Galaxy On8 is powered by a 1.6 GhzOcta Core Processor with a 3GB RAM. This ensures that the smartphones handle day-to-day tasks with ease, for smoother and a seamless multitasking.The device offers aninternal storage space of 16GB expandable upto 128GB and a powerful 3300 mAH battery, for an uninterrupted usage. The Galaxy On8 also sports a dual SIM functionality with a separate slot for memory card. Superior Low Light Imaging The Galaxy On8 comes with a f1.9 aperture in both front and rear cameras that deliver brighter images in low light conditions. The rear camera is a 13 mega-pixel shooter to capture high quality, crisp and detailed photographs. The devices also feature a front LED flash with a 5 mega-pixel front camera which along with f1.9 aperture will cater to all Selfie enthusiasts. The front camera alsoincorporates features such as Palm Gesture selfie, Wide angle selfie and Beautifying effects Price and Availability Galaxy On8 will be available in Gold, Black and White colours and the product will go on sale on from 2nd Oct, 2016 at an attractive price of INR 15,900/-

May I Come in Madam Team to fly to Bangkok to shoot for a special sequence

May I Come in Madam Team to fly to Bangkok to shoot for a special sequence It is a tried and tested formula in films to shoot at picturistic locations to garner extra mileage for the film to do well as it leaves the audience feeling thrilled to explore a new place even if it's on the big screen. But now TV serials too have started travelling places to give a visual treat to the viewers and gain brownie points on the TRP chart. Latest to join the bandwagon is the team of May I Come In Madam? Who will soon fly to Bangkok for a special highpoint in the storyline. The crew and cast have already been informed about the special schedule and if arrangements fall in place then the team is scheduled to fly to Bangkok on 3rd October for 5 days. This will be the first time that the show which began in March will be going to a foreign location to shoot. An overtly excited Sandeep Anand, who plays the lead role of Sajan said, “It’s the first time that the entire team will go out of the sets that too to a location like Bangkok which is known as the party capitol. We hear that the planning for this trip has been going on since long and was kept a surprise for us which is very sweet of then however I wish things fall into place and the team gets to have little fun along with work as it is kuch deserved. I am really looking forward to this trip". Watch May I Come in Madam? Mon- Fri at 09:30 P.M only on Life OK Atul Malikram 9755020247

Double the joy of Diwali with Usha special Offers

Double the joy of Diwali with Usha special Offers New Delhi, 19th September, 2016: Usha International, one of India’s leading consumer durables company introduces a combo offer to double the joy of Diwali. This offer is available across Usha kitchen appliances, E-series fans and Usha Janome sewing machines where an Usha product will be given free on purchase of select products. The combo offer on kitchen appliances includes deals such as free Usha On The Go Blender with the Usha InfinitiCook Halogen oven; Usha Smash Mixer Grinder with Usha Ebony Cooktop series; Usha Sandwich Toaster with Usha Food Processor, Usha Pop-Up Toaster with Usha Juicer and many more such offers. The offers will be valid till 31st October’16. For more information on Usha International Ltd, please visit www.usha.com

Liliput will be seen in Y.A.R.O kaTashan.

Liliput will be seen in Y.A.R.O kaTashan. Seasoned actor M.M. Faruqui aka Liliputhas bagged a cameo role in the ongoing show of Sony SAB. The actor will soon be seen in Y.A.R.O. kaTashan wherein he will play an imposter who will come to loot money from the family of Mr. Agarwal (Rakesh Bedi). Liliput will pose to be Mr. Agarwal’s childhood friend Harshvardhan, but in reality he will be a thief in disguise. The story will bring forth hilarious situations wherein the family will have to put up with the plans of the guy. Speaking to Liliput, he adds, “It was pleasure working with SAB TV and Y.A.R.O kaTashan. Infact, it was after a long time that I worked with Rakesh Bedi who is also a dear friend of mine. I got to meet new actors and we built a good relation in such a short span. I loved playing the character of Harshvardhan. The entire team is so lively and even the Director himself was so friendly I didn’t feel I was working on new show.” To know more stay tuned to Y.A.R.O kaTashan, Monday to Friday, 7.30pm only on Sony SAB!!!

Pear V Puri becomes the new Nagarjun on Life OK’s show Replacement of actors is a common phenomenon in daily soaps and the latest replacement is in Life OK’s show, Nagarjun - EK Yoddha. The main lead of the show, 21 year old Anshuman Malhotra fit the bill of an ordinary guy on his way to become a superhero however now for phase 2 of the show where a more matured looking actor is needed to play the part of Nagarjun, Pearl V Puri has been roped in overnight. Till now the storyline of Nagarjun – EkYoddha concentrated on the struggles of a 21 year old Arjun and how he is caught in the middle of a mythological mystery. Anshuman Malhotra was shown to be too big for his shoes fighting with giants like NikitinDheer and Mrunal Jain. However now with the change in storyline and Arjun becoming Nagarjun, Pearl V Puri has been roped in to play the part of Indian television’s first superhero. It had been reported that Anshuman was reprimanded by his producer Yash Patnaik to shape up or ship out if the ratings of the show didn't improve. Refuting the buzz, Yash says, “I have not pulled up Anshuman. He is a good actor and has done complete justice to the character. Such reports can be damaging for an actor. 21-year-old Anshuman fit the bill of an ordinary guy on his way to become a superhero. But we needed a mature guy to play the character in the second part, and that's why Pearl has been brought in. The ‘power leap' was planned in October, but we have advanced it as we have a good story at our disposal and many competing shows are slated to end”. Pearl V Puri who will be seen playing Indian television’s first superhero said, “There are many naagins on TV but I am the only Nagarjun and will be the only Nagarjun. I have been wanting to play a superhero since a kid but what I have now realized is that what is meant to happen will happen as my casting for the role of Arjun happened overnight that too when it was least expected. I am overtly excited about getting to play a superhero as everyone secretly wishes to be one and I get to be the first person on television to play one”. Watch Pearl V Puri play Nagarjun from Monday to Friday at 9pm only on Life OK Atul Malikram 9755020247

ITM University Raipur Conducted Traffic Awareness Drive

ITM University Raipur Conducted Traffic Awareness Drive Raipur, September 2016: Today, road accidents have become a part and parcel of our life and unfortunatelythis accident occursmostly due to reckless driving, poor knowledge about traffic regulation, speed, over takes etc. This year, ITM University had organised a week long campaign on safe driving and traffic awareness across Raipur and Naya Raipur from 11th to 17th September. The main objective behind the drive was to spread as much awareness as possible among the people,especially the bikers. Around total no of 200 students participated in the campaign along with few faculty members. Commenting on the drive, Hon. Vice Chencellor, Dr. Sanjay Kumar said “If we make our younger generation aware of simple things about traffic regulations, then many of these accidents can be averted”. To alert and educate people regarding safety of wearing helmets, a helmet rally was organized for the bikers. Also, thank you cards were gifted to the people who followed basic traffic guidelines. Dr. Prasad Kolla, Head Life & Allied Sciences said, “Compared to last few years, only a few number of passerby were found breaking traffic rules and regulations. This makes us happy that our campaign is adding values into people life. We will continue this drive in the nearby future and try to aware as many people as possible”. The drive came to an end with a brief lecture & demonstration on basic traffic norms to prevent oneself from accident.

Lakmé Salon is helping Brides-to-be ILLUMINATE with its Show Stopping Bridal Collection2016

Lakmé Salon is helping Brides-to-be ILLUMINATE with its Show Stopping Bridal Collection2016 ~launched in collaboration with designer Payal Khandwala~ Mumbai September , 2016: The dawn of every new era has witnessed the magnificence and legendary beauty of many powerful women, who epitomized confidence and grace. This year,the Lakmé Salon Bridal Stylists in collaboration with Payal Khandwala bring to you the Show Stopping Illuminate Bridal Collection. Inspired by the Lakmé Salon Bridal showby Payal Khandwala at Lakmé Fashion Week Winter Festive 2016, the collection focuses on giving the new age bride her stately moment to Illuminate and feel just like a king on her dream day. A refreshing take on the Indian bride, the collection focuses on allowing thenew-age bride to radiate on her special day. Lakmé Salon Hair and Makeup experts Shailesh Moolya and Sushma Khan showcase hair that’s nothing but regal and eyes that command attention, in this season’s bridal collection. Shailesh Moolya, National Creative Director, Hair,Lakmé Salon says “Lakmé Salon provides the latest trends and innovative services for the new age bride. This year, the hair styles for the collection book are modern and chic, catering to the bridal needs of every woman.” Sushma Khan, National Creative Director - Makeup, Lakmé Salon elaborates, “Inspired by this year’s kingly bride, the makeup colour palette ranges from elegant pastels to royal reds and golds. The Lakmé Salon collectionwill illuminate the modern bride’s look with elegance and opulence”. Disha Meher, National Expert - Skin and Nails, Lakmé Salon adds, “Lakmé Salon has ensured that details like the bride’s nails also reflect the illuminate theme. The collection will feature Nail art with rich hues, glitter and gems.” The gorgeous bridal looks that will be a part of the collection book are: • Imperial Ruby: Encapsulating the majestic auras of dynamic women, this look is an artistic melange of complementary shades, red and gold. Hues of gold and brown have been blended on the eyes that have with a dewy, elegantly strobed base with red lips and a regal bindi. • Regal Charm: The pastel bride will highlight sheer elegance with its soft-toned, shimmery base. Subtle shades of blue and retro eyeliner, while a soft blend of pearl on the inner corners gives this look an ethereal feel. A graceful bouffant with loose curls enhances this retro theme. • Crowning Glories: Envisioning the opulent lifestyle of ruling women, this look exhibits a deep gradient of purple blended with gold in the eyes, defined with sharp edges of kohl. Elegantly twirls of hair, with an up-style bun defines the crown on a reigning empress with natural flowers and a golden maang-tika. • Glowing Diva: This look paints the alluring and feminine qualities of iconic women. Classic red lips and a blue glitter tattoo, gives this look its luxurious feel. Forming the focus of this hairstyle is a deep side-parted French braid, twisted with curls. • Supreme Ruler: Opulent shades of bronze and gold have been flawlessly merged on the eyes. Illuminating the dewy base is a golden-bronze shimmer that blends with the beautiful Indian skin tone. This hairstyle is adorned with locks of wavy hair that forms an attractive bun. • Royal Radiance: This look captures the divine features of a warrior queen. Mesmeric like an illuminated night sky, the eyes have been given a smoky effect with shades of metallic purple and pink. While a golden glittery tattoo on the arms, adds drama to this look. • Iconic Sparkle: Neutral shades of lilac are skilfully blended to form a perfectly strobed, dewy base, contrasted with deep purple lips.Soft and velvety, tulip styled plaits have been intertwined with milk maid braids, forming the tiara of this classy, up-style bun. • Majestic Flair: Bringing to life the flair of powerful women, this look blends magnetic shades of gold and black with subtle hues of pink. Complementary shades of orange and pink form the perfectly strobed base for dewy skin and lips, enhancing the entire look. A neat up-style bun forms the crown of this look. Lakmé Salon is here to help you plan ahead of time with bespoke beauty services so you can glow like a goddess, exuding a luminous radiance by prepping your Hair, Skin and Body using our beauty services. Our bouquet of head-to-toe pre-bridal services will tailor to your every need and our professionally trained bridal stylists will complete your Illuminate FINISH and have you STYLED to perfection for your big day. It’s time to embrace the ‘flawless look’ with high definition and air brushed make up, coupled with the trendiest hairstyles! OTHER PRE-BRIDAL SERVICES OFFERED AT LAKMÉ SALON SKIN TREATMENTS • Moroccan Liquid Gold Ritual: Specially designed to rejuvenate your skin’s ageless glow. It helps your skin maintain the necessary levels of collagen, which diminishes due to age and the rough environmental conditions. It is also effective against aging, cell degeneration, skin inflammation, dryness and slight acne. • The Fashionista Facial: An elixir to all your skin problems, this facial will rejuvenate, lighten and detoxify your skin! Infused with rich minerals, treat yourself to the goodness of a thermal mask that enhances the glow of your skin by reducing tan and dullness. • Luminance 3+ Facial: The secret to beautiful skin is no longer a mystery. With this signature Lakmé ritual, that comes with 3 benefits of nourishment, radiance and the power to reduce dark spots, it's time to pamper your skin, prepping it for special occasions. • Perfect Radiance Illuminate Facial: A power packed facial with potent skin lightening active ingredients for an intense illuminating result that helps skin look glowing and supple instantly. HAIR TREATMENTS • Moroccan Smooth Spa - This intensive treatment uses the goodness or Argan oil to condition and treat dry, damaged and frizzy hair. • Health Boost- Restore the nutrients in your tresses and bring them back to life with this strengthening treatment. HAND AND FOOT TREATMENTS • Candy Crush Manicure/Pedicure– Containing a combination of natural butters and pure essential oils and adorable cupcake like detoxifying effervescent Strawberry and Blueberry bath bombs, this manicure and pedicure promises to leave hands and feet soft, smooth and rejuvenated. • Chocolate Manicure/Pedicure- The antioxidants present in Chocolate will nourish your dry and dehydrated hands and feet. Encapsulate the supremacy of majestic women in every look with Lakmé Salon’sShow Stopping Illuminate Bridal Collection look bookthis year! The looks will be available across Lakmé Salons in the country from September 2016 onwards. For further information, contact: PR24x7 Network Limited Atul Malikram 9755020247 amg24x7@gmail.com

Robot BahuRajni to be bitten by a snake in BahuHumariRajni_kant

Robot BahuRajni to be bitten by a snake in BahuHumariRajni_kant What happens when a snake bites a Robot? Life OK’s most popular show BahuHamariRajni_kant created buzz with its unique concept and comical twist and turns. The show brought to us a new avatar of Indian Bahu on TV who is the most efficient daughter-in-law, a great wife, a fabulous cook, a perfectionist in everything she does but is a Robot. But what will happen when a robot will come across a snake? In an upcoming sequence, there will be huge drama with a ‘snake’ becoming the center of attraction. A snake will enter the Kant house and create havoc. It will ultimately bite Rajni, and the eye witness to this incident will be Surili (Pallavi Pradhan). However, when Rajni will be unaffected with the snake bite, Surili will be shell-shocked however Rajni will be unaffected. Rajni’s robotic silicon skin will get damaged after the snake bite. The worst part will be that there will be a leakage of her internal fluid. And Surili upon seeing it will be all the more shocked and will come to a conclusion that Rajni has been spitting poisonous venom and is from the snake family. When asked Ridhima about the same, she said, “In real life I am extremely scared of snakes and can't even look at a picture of it. However shooting for this particular sequence was a lot of fun. Infactuntill an hour before the time of shoot, my makers kept teasing me that there will be a real snake of the set for this sequence which did get to me but gladly there wasn't. Overall the sequence came out very well and audience will definitely have fun watching it.” How will Rajni tackle this problem? Will Shaan (Karan V Grover) come in to save her skin? Watch BahuHumariRajni_kant from Monday to Friday at 8 pm only on Life OK Atul Malikram 9755020247

Vanity affairs for Nakuul Mehta

Vanity affairs for Nakuul Mehta Ishqbaaaz actor Nakuul Mehta popularly known as Shivaay Singh Oberoi seems to have a unique obsession that he shares with his character. Both Nakuul and Shivaay prefer looking on point at all times. The actor is very particular when it comes to his looks and makes sure he looks sharp in every aspect. He seems to be particular in every way possible but most importantly his hair. He is deeply embroiled when it comes to setting his hair and takes personal care of it thus being a perfectionist on screen as well as off screen. He always has his hair stylist roaming around him holding his vanity mirror for him and is seen setting his hair during cuts. His co-stars Omkara (Kunal), Rudra (Leenesh), Anika (Surbhi) and Saumya (Nehalaxmi) got together and gifted their ‘senior actor” an antique vanity mirror which the actor now uses at all times. Nakuul was amused on seeing the vanity mirror but he also thanked them later for it. Amused at the peculiar gift, Nakuul said “All of these guys had been telling me that they have this surprise for me, little did I know it would turn out to be a vanity mirror. I am extremely particular about my hair and keep a check on them at all times. They have to be perfect at all times. The gift however came as a surprise to me and it was a very sweet gesture on their part nonetheless.” Watch Nakuul Mehta as Shivaay Singh Oberoi in Ishqbaaaz from Monday to Sunday at 10 PM only on STAR Plus

Savdhaan India now encourages people to combat crime ‘Darr ke nahi Dattkar’

Savdhaan India now encourages people to combat crime ‘Darr ke nahi Dattkar’ Starting 26th September 2016, Savdhaan India launches its new season to empower and enable India against crime September 2016: Since its inception, Savdhaan India- Life OK’s highly rated and longest running crime fiction series has been cynosure of all eyes. Savdhaan India overnight became a force to be reckoned with because of its unique concept that struck a chord with the common Indian man. After 4 successful years of alerting the citizens against crime and giving them the boost to fight back, the show has advanced from not only showcasing real life incidents but also acknowledging brave hearts and celebrating the power of the common man with Samman Awards. As it steers ahead, the show is all set to start its 5th season in a more hard-hitting avatar. Savdhaan India is revamping its content to give its viewers an all new experience with the introduction of a new theme ‘darrkenahi, dattkar’. The thought behind this is to empower the audiences and motivate them to stand up against crime at home, outside and even in the virtual world. Crime rate in India is growing at an alarming rate. The total number of reported kidnappings in India is around a whopping 82,999/year incidents whereas rape and assault against women grew from 607 to 712 and 1,626 to 2,008 respectively from 2014 to 2015 just in Mumbai. With the rocketing crime rates, today, almost every individual has had a brush against some crime and have been in situations where-in they feared for their safety. Savdhaan India’s new and refreshed edition will sensitize people on such real life cases. The insight behind the motto of the new season is that as Indians, we live in constant fear of escalating a bad situation. We ignore eve-teasers, bullies, petty criminals with the attitude of “let it go”. These situations escalate into bigger crimes only because of this fear that stops us from stepping up at the right time. Hence, the way we can win this war against crime is by conquering our fears first and overcoming this existing mindset. In order to empower people across the country, hosts of the show, Sushant Singh, Divya Dutta and Mohit Malik came to Delhi to empower people and promote the new philosophy ‘darrkenahi, dattkar’. They interacted with the citizens of Delhi and encouraged them to become the change makers, to take a pledge to face their fears and educated them on how to be mindful of various situations that could put their security at risk. Sushant Singh who has been hosting the show since its inception said, “Savdhaan India has become my identity as people associate me so strongly with the show. I feel honored to be a part of something so noble and this time the new season and its message is going to leave people feeling more encouraged than ever to take a step against crime rather than submitting to it. In these 4 years of being associated with the show, I'm seeing a change, a step closer each year to the dream of making India crime free. With the new season I sincerely urge every Indian to combat crime darrkenahi, dattke”. Savdhaan India has believed in talking about relevant issues to spread awareness and celebrating the common man’s immense power to bring about societal change and justice. Sticking to the show’s signature “this really happened’ factor”- this new season – with unforgettable stories of real life crime and bravado in the face of fear – will be something no Indian would want to miss. Stay Tuned to Savdhaan India to catch some of the most unnerving stories from starting 26th September at 10:00 pm only on Life OK

YES BANK featured as Facebook Success Story for its Best-in-class Customer Acquisition campaign

YES BANK featured as Facebook Success Story for its Best-in-class Customer Acquisition campaign Mumbai, September27, 2016: YES BANK has been featured as a leading Success Story and Case Study on Facebook, for the innovative and efficient acquisition and engagement campaigns run by the bank on the world’s No. 1 social network. YES BANK’s use of ‘Context Cards’ in its campaign was recognized as a best-in-class strategy for Customer Acquisition on Facebook. YES BANK is amongst the leading banks in the world on Social Media, with the distinction of being the world’s most followed bank on Twitter and amongst the Top 5 Most Liked Banks on Facebook. The bank has consistently used Social platforms for engaging with its stakeholders and used Context Cards for the first time for its campaign on Facebook for acquiring Individuals for opening Savings Accounts. This use of Context Cards significantly helped the bank to engage with its audiences and acquire leads in a highly efficient manner. The campaign was also optimized for Mobile Key Campaign Highlights: - YES Bank used context card to capture quality leads on Facebook - 40% increase in leads in 6 months for Savings A/c - Cost per lead reduced by 15% - Responsive ads that were automatically optimised for Mobile Facebook has recognized this campaign as a Success Story and benchmark for Financial Services and has also been showcased this on Facebook’s Success Story page http://bit.ly/2cljKZi About YES BANK YES BANK, India’s fifth largest private sector Bank with a pan India presence across all 29 states and 7 Union Territories of India, headquartered in the Lower Parel Innovation District (LPID) of Mumbai, is the outcome of the professional & entrepreneurial commitment of its Founder Rana Kapoor and its Top Management team, to establish a high quality, customer centric, service driven, private Indian Bank catering to the future businesses of India. YES BANK has adopted international best practices, the highest standards of service quality and operational excellence, and offers comprehensive banking and financial solutions to all its valued customers. YES BANK has a knowledge driven approach to banking, and offers a superior customer experience for its retail, corporate and emerging corporate banking clients. YES BANK is steadily evolving as the Professionals’ Bank of India with the long term mission of “Building the Finest Quality Bank of the World in India by 2020”. For further information, please contact: Atul Malikram 9755020247

'May I Come In, Madam?' actor Sandeep Anand to quit the show?

'May I Come In, Madam?' actor Sandeep Anand to quit the show? Television actor Sandeep Anand torn between quitting popular show, May I Come In, Madam? and taking up Bollywood offer. For most actors, television serves as a stepping stone to films. Sandeep Anand, who plays the lead role in May I Come In, Madam?. May quit the popular show for a Bollywood offer. One of the top-running shows on Like OK, May I Come In, Madam? had become a mass favourite in the comedy genre, but with Sandeep’s exit, the numbers may dwindle. Given this, the show’s producers are trying to convince the actor to change his mind, we hear. An insider reveals, “They are trying their best to retain him. They have offered him a huge hike and are also trying to work out timings for his convenience.” Sandeep Anand who plays Sajan is yet to make a decision at this point. When asked him about the same, Sandeep said that “Every actor wants to grow and this is a brilliant opportunity, something I had been waiting for. However, I am in two minds. My show has become popular and people love my character; it will be a very difficult decision. But I am still in talks (with the TV show makers) and we are trying to work out something that will suit both parties.” He also doesn’t divulge details about the Bollywood offer: “I cannot reveal much about the film, but it is a prestigious project and has an aesthetic subject. It is a huge deal for me, but I can’t part ways with the show either. Let’s see how it turns out.” Watch “May I come in Madam?” every Monday to Friday at 9.30 pm on Life OK.

HSIL Expands Consumer Business Division with The Launch of ‘moonbow Water Purifiers’

HSIL Expands Consumer Business Division with The Launch of ‘moonbow Water Purifiers’ THE BRAND AIMS TO CAPTURE 10% MARKET SHARE IN THREE YEARS Hyderabad September 2016: HSIL Ltd., the leading sanitary ware company with a legacy of 56 years launched its new range of water purifiers under its umbrella brand, moonbow. Carrying forward the brand promise of ‘Expect the unexpected’, ‘moonbow’ water purifiers offer a wholesome healthy lifestyle to the consumers and cut across socio-economic sectors in India to provide clean drinking water to all. The moonbow water purifiers will have 5 variants available, namely Oceanus Premium, Oceanus, Achelous Premium, Achelous&Ezili with the prices ranging from INR 12,990/- to INR 26,990/-. One of the biggest challenges in India is access to clean drinking water for the masses. Currently, water purification market is mostly concentrated in metros and large cities. This creates the right impetus for a brand like HSIL to enter this segment, which has seen a growth of approx. 20% over the last couple of years. Utilizing their vast distributor network pan India, HSIL looks forward to penetrate the metros, sub metros & tier 2 markets and aims to capture a sizable market share there. HSIL’s dedicated after-sales service across India further boosts their market presence as the brand offers great customer experience through their contact centres, email and website. As a home grown Indian brand, HSIL offers the complete set of services from installation, pre- and post-sales demo, preventive maintenance, de- and re-installation, etc. Initially, the brand will launch RO based technology models and later in the financial year, UV Gravity based water purifiers will be introduced in the market. The RO based water purifiers utilize the latest Hexapure technology which ensures extremely pure, safe and healthy drinking water, along with having an extreme elegant design and aesthetics. Speaking at the launch, Mr.RakeshKaul, President & Chief, Consumer Business, HSIL Ltd, said, “We are excited to bring to the market moonbow water purifiers from the consumer division of HSIL as we feel that this segment has a rather high foreseeable growth rate and also we intend to provide complete home care solutions to our consumers. We believe that our existing network and aftersales service will make us stand apart. We intend to invest massively in the R&D for water purification and continue to work on newer technologies. The idea is to provide value for money to our consumers across social-economic backgrounds and become the most competent player in the segment. The plan is to further make the products technologically more interactive and provide real time information to consumers. ” The moonbow water purifiers already launched in August 2016 in market HSIL intends to go all out in creating consumer touch points across 4,000 retail outlets currently selling consumer business products and through e-commerce, modern trade, etc. Last year, the consumer product division of HSIL had earlier successfully launched the range of moonbow air purifiers and Hindware Atlantic water heaters. About HSIL Limited: HSIL Limited constitutes two primary business divisions, Building Products and Container Glass. Within the ‘Building Products Division’ the product line includes; sanitaryware, faucets, wellness and other allied products, and consumer products. The product basket is available in the market under the brands; Queo, Hindware Italian Collection, Hindware Art, Hindware, Amore, Vents and Benelave. The “Container Glass Division”, second largest today, constitutes glass & PET bottles, available under AGI and Garden Polymers respectively.

HSIL Expands Consumer Business Division with The Launch of ‘moonbow Water Purifiers’

HSIL Expands Consumer Business Division with The Launch of ‘moonbow Water Purifiers’ THE BRAND AIMS TO CAPTURE 10% MARKET SHARE IN THREE YEARS Hyderabad September 2016: HSIL Ltd., the leading sanitary ware company with a legacy of 56 years launched its new range of water purifiers under its umbrella brand, moonbow. Carrying forward the brand promise of ‘Expect the unexpected’, ‘moonbow’ water purifiers offer a wholesome healthy lifestyle to the consumers and cut across socio-economic sectors in India to provide clean drinking water to all. The moonbow water purifiers will have 5 variants available, namely Oceanus Premium, Oceanus, Achelous Premium, Achelous&Ezili with the prices ranging from INR 12,990/- to INR 26,990/-. One of the biggest challenges in India is access to clean drinking water for the masses. Currently, water purification market is mostly concentrated in metros and large cities. This creates the right impetus for a brand like HSIL to enter this segment, which has seen a growth of approx. 20% over the last couple of years. Utilizing their vast distributor network pan India, HSIL looks forward to penetrate the metros, sub metros & tier 2 markets and aims to capture a sizable market share there. HSIL’s dedicated after-sales service across India further boosts their market presence as the brand offers great customer experience through their contact centres, email and website. As a home grown Indian brand, HSIL offers the complete set of services from installation, pre- and post-sales demo, preventive maintenance, de- and re-installation, etc. Initially, the brand will launch RO based technology models and later in the financial year, UV Gravity based water purifiers will be introduced in the market. The RO based water purifiers utilize the latest Hexapure technology which ensures extremely pure, safe and healthy drinking water, along with having an extreme elegant design and aesthetics. Speaking at the launch, Mr.RakeshKaul, President & Chief, Consumer Business, HSIL Ltd, said, “We are excited to bring to the market moonbow water purifiers from the consumer division of HSIL as we feel that this segment has a rather high foreseeable growth rate and also we intend to provide complete home care solutions to our consumers. We believe that our existing network and aftersales service will make us stand apart. We intend to invest massively in the R&D for water purification and continue to work on newer technologies. The idea is to provide value for money to our consumers across social-economic backgrounds and become the most competent player in the segment. The plan is to further make the products technologically more interactive and provide real time information to consumers. ” The moonbow water purifiers already launched in August 2016 in market HSIL intends to go all out in creating consumer touch points across 4,000 retail outlets currently selling consumer business products and through e-commerce, modern trade, etc. Last year, the consumer product division of HSIL had earlier successfully launched the range of moonbow air purifiers and Hindware Atlantic water heaters. About HSIL Limited: HSIL Limited constitutes two primary business divisions, Building Products and Container Glass. Within the ‘Building Products Division’ the product line includes; sanitaryware, faucets, wellness and other allied products, and consumer products. The product basket is available in the market under the brands; Queo, Hindware Italian Collection, Hindware Art, Hindware, Amore, Vents and Benelave. The “Container Glass Division”, second largest today, constitutes glass & PET bottles, available under AGI and Garden Polymers respectively.

Ghotak to make Puppy his Guru.

Ghotak to make Puppy his Guru. Chidyaghar is back with another hilarious story this week. The current track will have Puppy flirt with Koyal again, however this time around Ghotak is patiently observing Puupy’s behaviour. While travelling in train Ghotak comes across a Pandit who informs him about some problem in his horoscope and that his stars are currently not favouring him. The pandit also gives him a solution and asks him to follow the first bachelor he sees in the morning and give him the position of a guru in his life. Ghotak follows the instructions given by his pandit and connects everything that he has said to every situation he faces. Next day Ghotak sees puppy and recalls what the pandit had asked him to do. He then decides to make Puppy his Guru. The situation gets out of hand when Puppy starts taking advantage of Ghotak’s plight and starts flirting with Koyal. Paresh Ganatra who plays Ghotak on the show adds, “This story is actually very hilarious because this time Ghotak will be the one who will plead to Puppy. When puppy gets to know about Ghotak’s he takes advantage of the situation and makes Ghotak do things to just annoy him. And this is where he flirts with Koyal to annoy Ghotak.” How will Ghotak stop Puppy from is tactics to irritate him? How will he stop Puppy from flirting with Koyal? To find out tune into ChidyaGhar, Monday to Friday, 9pm only on Sony SAB!!! Atul Malikram 9755020247

Hero MotoCorp becomes Official Partner of British Masters, along with Sky Sports

Hero MotoCorp becomes Official Partner of British Masters, along with Sky Sports Hero Challenge under the lights at the British Masters The Stars of the European Tour will go head-to-head under floodlights in an innovative, fast-paced one-hole knockout contest - the Hero Challenge - which takes place at The Grove on October 11. The inaugural Hero Challenge will take place on Tuesday night of the British Masters supported by Sky Sports and it will be televised live on Sky Sports from 7.30pm-8.30pm. In addition to being the title sponsor of the Hero Challenge, the New Delhi (India)-based motorcycle major Hero MotoCorp has also become an Official Partner of the British Masters supported by Sky Sports. Tickets to watch the action at The Grove are FREE via www.applausestore.com. Featuring eight players, in seven quick-fire head-to-head straight knockout matches, the last man standing will be crowned champion, with the entire contest concluded in less than an hour. It is one of a number of innovations planned for the tournament week which with the aim of attracting new audiences to the game of golf. British Masters host Luke Donald, the former World and European Number One, will be part of the eight-man field, while the entertainment on the night will also include a one-hole celebrity shootout featuring TV personality Piers Morgan, and cricketers Kevin Pietersen and Shane Warne. Donald said: “This is another great way of getting new fans to engage with our sport and to showcase golf as a form of entertainment, which is something we are really trying to emphasise with this year’s British Masters. “I think the players will enjoy the fast-paced format of the Hero Challenge, but more importantly, I think the fans will really get into it as it will be something new and different.” Keith Pelley, Chief Executive of the European Tour, said: “It is vital that golf introduces shorter formats to appeal to new audiences and this one-hole straight knockout contest will provide fast-paced entertainment, whilst showcasing the considerable skill of our players. “Last year’s British Masters introduced some terrific innovations, ranging from live masterclasses to on-course interviews, and the Hero Challenge will be another exciting new concept for our fans.” Mr. Pawan Munjal, Chairman, Managing Director & Chief Executive Officer, Hero MotoCorp, said: “The Hero Challenge promises to be an exciting new concept and we are delighted to be helping to bring this to fans at The Grove as well as millions of viewers watching on TV. We’ve had plenty of drama in the first two editions of the Hero Indian Open, and this one-hole format will guarantee some great action and crowd interaction.” The participants will showcase their skills on The Grove’s 18th hole, which will be turned into a specially constructed par three hole under the lights. For the professionals, the winners from the four opening round matches will progress through to two semi-finals with the subsequent two winners contesting a final head-to-head match to decide the Hero Challenge champion. If the two opponents match either other’s score in any match, the outcome of that contest will be decided by the tee shot which was nearest to the pin. The unveiling of the Hero Challenge follows last week’s announcement that the World Super 6 Perth, a new format featuring three rounds of stroke play followed by a six–hole match play knockout, will be part of the European Tour’s 2017 schedule, taking place next February. Atul Malikram 9755020247 mailer.atulmalikram@gmail.com

Mondelez India unveils its new power packed premium count line brand ‘Cadbury Fuse’

Mondelez India unveils its new power packed premium count line brand ‘Cadbury Fuse’ INDIA – September 28, 2016 – Mondelez India today announced the launch of its new brand Cadbury Fuse, a premium product in the countline category. Cadbury Fuse is a delicious fusion of crunchy peanuts, smooth caramel and a creamy center, all coated in rich Cadbury milk chocolate. Cadbury Fuse is the perfect indulgent bar to brighten dull moments. “The launch of Cadbury Fuse, an exciting new brand will mark our journey of premiumization in the countline space. Globally, the impulse countline market is 9 times the size of impulse tablets market. Our Cadbury Dairy Milk Silk revolutionized tablets which is defined for the “For Us” need state. With a growing consumer trend of individualistic consumption and indulgence, we are now ready with a mix that will change the countline in the “For Me” need state. This product has been developed by our global teams based on deep insights on the changing Indian consumer,” said Prashant Peres, Director - Marketing (Chocolates), Mondelez India. “Being the pioneer of chocolates in the country, we have launched multiple successful formats over the years. Our recent successes include India’s first center-filled, India’s first aerated chocolate and uniquely molded tablets. We now have a one of its kind countline bar made using extrusion technology, a first in India,” added Mr. Peres. The launch of Cadbury Fuse will be supported by a 360-degree communication campaign, designed to demonstrate the superior FEAST experience, which will include a new TVC, innovative Outdoor & Digital campaigns, strong in-store visibility and extensive sampling, targeting the brand’s core audience – urban youth – who are always on the move and constantly looking for a quick snack, that will not just satisfy their craving but give them the Chocolaty FEAST experience. Drawing on our Cadbury equity, the Cadbury Fuse packaging has distinctive purple with pink and white stripes which gives it a vibrant look that will make it stand out on shelf. Cadbury Fuse will be first available on e-commerce platform Snapdeal, followed by 100,000 traditional trade and modern trade stores in three months. Priced at Rs. 20 and Rs. 35, Cadbury Fuse is all set to give consumers an unforgettable Chocolaty FEAST. Atul Malikram 9755020247

MasterChef India Season 5 to replace Dance Plus

MasterChef India Season 5 to replace Dance Plus Ahoy, Chefs! ‘Tis time to put your best foot forward as the dance divas take a backseat this October! The most popular dance show of this year is set to reach its finale as Super Judge Remo along with mentors Shakti Mohan, DharmeshYelande and SummetNagdev are gearing up to find the winner of Dance Plus Season 2 on STAR Plus. Indian adaptation of the international series, MasterChef India has recently announced its fifth season with judges Chef Vikas Khanna, returning on the show Chef Kunal Kapoor and debuting on television ZorawarKalra. The cooking talent show will replace the time slot of Dance Plus starting 1st October on STAR Plus. MasterChef India Season 5 is going glocal with exotic ingredients and traditional recipes in the kitchen with some of the best Chefs shortlisted from across the country. Get ready to cook up a storm with MasterChef India Season 5 from 1st October every Saturday and Sunday at 8 pm only on STAR Plus!

IIM Indore presents UDAAN

IIM Indore presents UDAAN IIM Indore presents UDAAN, the testimony to its endeavour to contribute to the society. The event, previously known as Indore Marathon, is in its eighth year. Each year it brings together the socially aware and responsible citizens to run for a social cause, thereby emphasizing the need to cater to the cause. In keeping up with its tradition, this year UDAAN takes up the theme, “Empowering People with Special Needs”. It aims at creating awareness about the lack of accessibility to the people with disabilities and thereby promoting the Accessible India Campaign. IIM Indore is proud to work in association with Association of Indore Marathoners (AIM), a non-profit organization instituted to promote ‘Running’ as a habit of life. The partnership with UDAAN hopes to repeat the success each enjoyed at fulfilling their noble motives, yet again. In order to take the social cause to as many people as possible, UDAAN has joined hands with PR24*7, who share the same ideology as UDAAN to bring together people who want to make a positive difference to the society. UDAAN is organising 21 kms half marathon, 11kms Endurance run and 3 kms Dream run. Like each year, it expects overwhelming participation from students, corporates, Indore populace as well as paramilitary on 2nd October, 2016. The event makes all attempts to run successfully the campaign over all social media platforms namely, Facebook, Twitter, Instagram and YouTube. This year UDAAN gets bigger with 21kms half marathon being organised. This is aimed at expanding the reach of the social cause and to promote the accessibility needs of the disabled at a greater platform. UDAAN takes pride in associating with all its partners for the noble cause to empower the people with special needs, hoping that the run would unite one and all in the string of awareness, endurance and perseverance to improve conditions for the disabled. Register yourselves at: http://www.iimi-udaan.in/#section4 For further information, contact: PR24x7 Network Limited Atul Malikram 9755020247 amg24x7@gmail.com

HERO MOTOSPORTS TEAM RALLY RIDERS CS SANTOSH & JOAQUIM RODRIGUES GEAR-UP FOR DAKAR 2017

HERO MOTOSPORTS TEAM RALLY RIDERS CS SANTOSH & JOAQUIM RODRIGUES GEAR-UP FOR DAKAR 2017 CREATE THE ‘DAKAR’ EXPERIENCE AT HERO CIT Jaipur, September 19, 2016 Hero MotoSports Team Rally the motor-sport division of the world’s largest two-wheeler manufacturer, Hero MotoCorp Ltd.(HMCL), today showed a glimpse of their off-roading prowess at theHero Centre of Innovation and Technology (CIT), Jaipur.Marking their first visit to the country, since the formation of the division in May 2016, the entire team exuded confidence ahead of the grueling Oilibya Rally in Morocco, the final stepping-stone before Dakar 2017. Speaking at the event, Dr. Markus Braunsperger, CTO, Hero MotoCorp said, “Motorbike rally racing is the toughest form of motorsport in the world. In addition to putting to test the endurance limit of the riders, it is the ultimate platform to evaluate the competency of the machines. We at Hero, are aggressively working towards elevating our product development capabilities to global standards and our presence at the international racing circuit gives us an opportunity to further refine our vehicle concepts. Today, I am extremely excited to welcome the members of the Hero MotoSports Team Rally at Hero CIT. Being the hub for all our R&D efforts, Hero CIT is the ideal location to introduce our team to the nation.” CS Santosh, Hero MotoSports Team Rally Pilot said, “We are absolutely proud to carry the tricolor of India to Dakar Rally 2017. This year will be a completely different experience for me, as I am a going to participate as a member of the world-class factory team. After a great first qualifier, we are now charged-up for the Oilibya Rally in October. Hero MotoSports Team Rally has all the traits of a champion team and I am hopeful that we will put-up a great show at the Dakar next year.” Joaquim Rodrigues, Hero MotoSports Team Rally Pilot said, “I am extremely excited to be a part of Hero MotoSports Team Rally. Even though this is a new set-up, I’m confident that the team has a bright future with all the right ingredients to make a successful rally-team. The synergy created by Hero will not only help improve the team’s fortunes, but also help bring in more viewers to the sport and popularize it in new markets.” The team riders including CS Santosh, India’s most accomplished off-road rider and Joaquim Rodrigues, highly-experienced and versatile rider from Portugal, showcased the man and machine capabilities of the Team, on a specially designed off-road track. Designed under the supervision of French and German engineers, the track provided exciting obstacles for the riders on their upgradedSpeedbrain 450 rally bikes. The Hero MotoSports Team Rally had an impressive run at the Afriquia Merzouga Rally earlier this year, with Rodrigues having a top 10 finish (9th spot) while while Santosh closing the rally at 16th spot in the overall standings. In May 2016, Hero MotoCorp forayed into the world of motorcycle rally racing by entering into a strategic partnership with Speedbrain GmbH, the German off-road racing specialist to form Hero MotoCorp Team Rally. In addition to participating in international rallies across the globe, the team will also assist in development and testing of new Hero vehicles concepts, using the data collected from the races. The team is being headed by Mr. Wolfgang Fischer, Managing Director, Speedbrain and is working under the direct supervision ofDr. Markus Braunsperger, Chief Technology Officer (CTO), Hero MotoCorp. For further information, contact: PR24x7 Network Limited Atul Malikram 9755020247 amg24x7@gmail.com

“Getting back on Indian Idol is like getting back to roots” – Sonu Nigam

“Getting back on Indian Idol is like getting back to roots” – Sonu Nigam Back with yet another season, Sony Entertainment Television’s popular singing reality show Indian Idol will see the most loved singer of our country Sonu Nigam as one of the judge. Accompanying him in the judges’ panel will be the talented and versatile music composer Anu Malik. Started in 2004, Sonu Nigam was the first judge on Indian Idol and was highly appreciated for his judging skills. To know more on his comeback and how excited he is to host this season of Indian Idol, we got in touch with Sonu Nigam, and he expressed his feeling, “We literally started the show in India in 2004. I actually was the only person who read the philosophy behind the format according to the creator Simon Cowell in his book "I don't mean to be rude.” Further he elaborated saying, “As for myself, I have abstained from TV for half a decade and thus getting back on Idol is like getting back to my roots." Well this news is surely going be a treat for Sonu Nigam’s fans as they will get to see him back on television! For further information, contact: PR24x7 Network Limited Atul Malikram 9755020247 amg24x7@gmail.com

Om Puri spreads Gandhigiri in the village.

Om Puri spreads Gandhigiri in the village. Veteran Actor Om Puri who was shooting for his film Gandhigiri in small time village in Uttar Pradesh which is ranked the highest when it comes to crimes has gone to great lengths to try and change the scenario. We all know that Om Puri is very supportive when it comes to social cause. The actor walked an extra mile and educated the villagers against such crimes and has made extra efforts to educate them as a result of which, studies now say that the actor has influenced so many people in a positive way that the crime rate has actually reduced. "keeping the genre of the film in mind we are very fortunate to be in a position where we can influence people and if we can use that power to change lives for the better then there is nothing like it. As a citizen of this country if i can contribute even little to the society i would consider myself lucky", says the source close to the production house. All we can say is that the actor not only follows gandhigiri for his films but in real life too.

Partner countries for Vibrant Gujarat Global Summit 2017

Partner countries for Vibrant Gujarat Global Summit 2017, Netherlands and Poland extend their commitment towards development of various sectors in Gujarat ~ As part of the preparations of VGGS 2017, a delegation from Gujarat representing the Government, industry and academic institutionorganized Vibrant Gujarat roadshows in Poland and the Netherlands ~ The delegation explored collaboration with Polish companies across sectors such as Energy, Chemicals & Petrochemicals, Automotive& Engineering, Electronics and Agro & Food Processing ~ Sectors for collaboration discussed with Dutch companies includes Life Sciences, Logistics and Maritime, Water and Waste management, Agro& Food Processing and Chemicals Gandhinagar, 19 September, 2016: With Poland and the Netherlands already being announced as partner countries for the 8th edition of Vibrant Gujarat Global Summit scheduled in January 2017, a delegation led by Ms. S Aparna, Principal Secretary to Hon’ble Chief Minister of Gujarat visited Warsaw, Krakow, Gdansk and Rzeszow in Poland and also Amsterdam, Rotterdam and The Hague in the Netherlands. The aim of the visit was to enhance trade and collaboration opportunities with leading industrialists, chamber of commerce and alliances with educational institutions in these two countries. As Vibrant Gujarat Global Summit has seen a transformation from an investment exercise to India’s largest growth propelling event, the State Government has put significant impetus on inclusive and sustainable growth. In order to achieve this, the delegation met more than 50 companies in these two countries that can offer their expertise in sectors identified by the Government of Gujarat. Commenting on the successful visit, leader of the delegation Ms. S Aparna, Principal Secretary to Hon’ble Chief Minister of Gujarat, said “Poland and the Netherlands are two very important countries not only for Gujarat but also for India and being our partner countries for VGGS 2017, there will be a strong delegation from both the countries to attend the VGGS 2017. These countries are world leaders in some of our areas of focus like Food and Agriculture, Chemicals, Automotive & Engineering, Port &Logistics, Healthcare and Life Science to name a few. They are also home to some of the renowned specialized universities which offers opportunity for knowledge sharing. With some mega projects planned in Gujarat, we have identified sectors that offers maximum opportunities for collaboration.” In Poland, the delegation made their presentation as part of the roadshow in Warsaw and Rzeszow with the support of Indo Polish Chambers of Commerce & Industry, KIG and the Indian Embassy. They also met government officials from the Departments of Economic Development, Culture & National Heritage, Marshall, Governor and Mayor of Transcarpathia, Vice Marshals of Mazovia and Pomerania, Heritage experts and UNESCO representatives in Krakow. H.E Mr Ajay Bisaria, Ambassador of India in Poland was also part of the roadshow. He said “In today’s volatile global economy, India is one of the brightest spots and Gujarat with its vibrancy is even brighter. There are so many avenues for partnership between Gujarat and Polish companies and such efforts of the delegation from Gujarat will surely transform opportunities into partnerships.” Mr. RadoslawDomagalski, Undersecretary of State, Ministry of Economic Development, Poland said “Today, India is absolutely top on our list for collaboration and looking at some of the policies in the state of Gujarat I am convinced that the economic scenario in Gujarat is highly progressive and it offers a good investment destination for Polish companies. We would like to send a strong delegation of Polish companies to India during Vibrant Gujarat Global Summit 2017 to show our support towards collaboration with the state.” In Netherlands, the delegation held meetings with the Ministry of Foreign Affairs, Port of Rotterdam, Shipping and Transport College (STC), Wageningen University, Maritime Museum, Robobank, FMO and Hoogwegtto name a few. Member of the delegation representing food and agro sector, Mr. R S Sodhi, Managing Director, Amul, said “Agriculture and food processing being key economy driving sectors in both the Netherlands and Poland, these countries invest a lot in R&D to constantly add value to their farming ecosystem. With the demand of food products to grow exponentially in the coming years in India, we will need similar technology and innovation in this sector or it will be very hard to meet the national demand. For this purpose, we met the senior officials at Wageningen University, one of the best universities in the world specializing in food and agro and we hope to bring their expertise to the Indian farming ecosystem.” The Netherlands being the second largest agri-food exporter in the world, much importance was laid to explore partnership in this sector. Also, Port of Rotterdam is the largest port in Europe and with Gujarat being home to 47 ports and handling about 41 % of total Indian maritime cargo, multiple avenues for collaboration in port and maritime sector werediscussed. Addressing the participants at the roadshow organized in Rotterdam, Secretary General of the Rotterdam City, “We have taken significant steps to strengthen our relations with India but there is still huge scope for further growth. Events like these coupled with the efforts of the Government of Gujarat will surely extend our partnership. During the last Vibrant Gujarat Global Summit we had a representation of about 90 Dutch companies and this time around as well we have decided to be a partner country and send a strong delegation of Dutch companies in January 2017.” For further information, contact: PR24x7 Network Limited Atul Malikram 9755020247 amg24x7@gmail.com

Arjun turns Nagarjun

Arjun turns Nagarjun ~The secret of Mahabharat era unveils on 21st Septemberas Arjun finally undergoes the transformation to become the first super hero of Indian television, Nagarjun~ Since its inception, Nagarjun – EkYoddha promised to disclose a secret rooted deeply in the Mahabharat time. The show promised the viewers a unique story of Arjun- the protagonist, the prophecy that surrounds him and the untold story of a mythological conspiracy. After building the suspense up and setting up the premise, the moment that everyone has been waiting for is here. The Indian super-hero that was promised all this whilewill come alive on the television screens as Arjun finally undergoes the transformation from Arjun, a boy next door to Nagarjun, the superhero. The highly advanced VFX used for this sequence will be a visual treat to the eyes and will add more life to the sequence. The episode will involve lots of fight sequences, flashbacks from the Mahabharat era and a never seen before avatar of Arjun. The upcoming episodes will have Takshaka, the King of Snakes who will extract Arjun’s soul and turn him into Naagarjun, a monster that Takshak will want to use as a weapon against earth. The exciting action sequences will show Arjun fighting back and finally transforming into Nagarjun. He will be seen using his powers in full force to not just save his love, Noorie but also his own humanity when they get trapped in Naglok. A special promo has also been created to highlight this crucial high point of the show and the promo is breath taking as it gives the audience a feeler of what’s in store ahead. Even Anshuman Malhotra who plays the lead role of Arjun has been training under experts to prepare for the intense fight sequences he has opposite Mrunal Jain and NikitinDheer. Watch Nagarjun – EkYoddha Monday to Friday 9 PM only on Life OK For further information, contact: PR24x7 Network Limited Atul Malikram 9755020247 amg24x7@gmail.com

Transcript- Interview with Farida Dadi.

Transcript- Interview with Farida Dadi. 1.) Tell us about your character on IcchapyaariNaagin. The name of my character is Kaushalyadevi, the head of Pratap Family. She is a widow of a Pehelwan and after his death she takes over the entire ‘Akhada’. It is a very special character. She has a son, three grandsons and one great grandson. Kaushalya is a very strong headed woman who is ready to fight anything that comes her way come what may. The Prataps all belong to a Pehelwan family, yet they don’t fit into the Pehelwan community. She is like a sultan of the family. The character is very fascinating and she keeps lifting a lati (bamboo stick) every now and then, if they do some mistake. 2.) Why did you decide to take up this role? As mentioned earliesr, it was a strong character and something different. She runs the family single handedly as well as runs aAkhada being a woman. It was very appealing and a unique character for me to portray. When I was given the brief about the characters of the show I knew it would be fun working on the show. I have never seen such a character before in any of the shows. Playing a grandmother yet being the strongest character on the show is what I really liked about the Kaushalya. Her style to carry the Pehelwan attitude is what I really liked portraying. It’s something that I have not done before. 3.) How has been your experience working with the team of IcchapyaariNaagin? We have one of the best teams. SatramVerma, our director is like the captain of the ship. His way of direction is so different that it spreads energy across the set. Everyone in the team are so friendly, we connect so easily with each other that the environment becomes very pleasant and lively. All the people from the production to actors, be it Iccha (PriyalGor) or Bubble (MishkatVerma) are so adorable and fine actors, I have no words to describe them. Even the youngest actor in our team Appu (Saadhil Kapoor) has so much of respect for people around and shows no tantrums at all for his age. Siddhart is really lucky to get this team. The innocence of character and the depth of the show makes a lot of difference for an actor to work. IcchapyaariNaagin is a simple comedy show and I hope people love it. 4.) We are seeing you on the small screen after a brief hiatus. What has kept you busy while you were away? I have done some shows on television, after that I was busy doing a film. After that I went for a short vacation to America and Canada. When I came back I got the offer for IcchapyaariNaagin. Though I had 3 offers lined up I chose IcchapyaariNaagin and I am really happy that I took this decision. Working with such a great team and director is what keeps me happy. 5.) There are many myths about nags and naagins, one myth that you would want to bust or any one such myth that you find absurd? I feel there too many myths and speaking of IcchapyaariNaagin, I’m sure it’s going to bust all the myths. But to answer your question, the myth I want to bust is that snakes are harmful. The fact here is that they will not attack you unless you threaten them or harm them. I firmly believe in this fact.